It was a winning night for Switch Interactive (Fleming’s interactive division) at last month’s Popvox Awards. Hosted by New Media BC, this annual event recognizes the best and brightest of BC’s digital media sector. Switch took home four people’s choice awards, including Best Digital FX for Inside Out and Best Game for A Puckoff Christmas.
Join us for a New-Fashioned Drawing Party! Come armed with your favorite drawing utensil be it a pencil, paintbrush, wacom, knitting needles, typewriter or even a camera! We aren’t picky!
Details after the jump…
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p.s. IT’S FREE!
The weather was perfect. The food was delicious. The occasion was...BIG. On Friday afternoon, clients, colleagues, and Fleming-ites past and present gathered to say thank you and goodbye to our founding principal, Doug Fleming. After 26 years, Doug is hanging up his set square, packing away his d-tape, and starting a new chapter that includes travel, family time, and much-deserved R&R.
Since my bagasse post last month, I’ve been curious about tree-free paper - and why it’s not more readily available. Relying on trees for paper is a relatively recent development - the first machine and process for pulping wood was invented in the mid 19th century. Prior to this, pulped rags (cotton and linen) and other materials had been used for nearly 2000 years (5,000 years ago Egyptians began to use papyrus but it’s technically not a true paper because it’s layered as a mat rather than made from pulped cellulose).
Proof that credit cards don’t have to be boring. If you live in Japan you can order a card from EPOS and choose from 100 different designs by artists around the world.
Great work from the Bulgarian artist Pravdoliub Ivanov. He also has a few other installations and objects I quite like.
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Inventa, Canada’s largest experiential marketing agency, knows all about creating memorable brand interactions for heavy hitters such as Coke, Samsung, Nintendo, Kellogg’s and others. Whether it’s event marketing, sponsorship activation, product launches, on-pack promotions or ambient media, Inventa has been developing imaginative ways for consumers to ‘experience’ a brand for over 13 years.
We figured if Inventa’s ‘experiential’ approach was a hit with consumers – why not adapt it for website visitors? Done right, we could give Inventa what they give their clients – an engaging, interactive, and authentic brand experience for their target audience.
